The ASIA Miner - Reporting Important Issues to Mining Companies in the Asia Pacific Region
Issue link: http://asiaminer.epubxp.com/i/786114
Volume 14 • Issue 1 | 2017 | ASIA Miner | 9 How does STEINERT serve the mining industry in Asia and Australia? In Asia this is done through our Australian operations. STEINERT Australia has the mandate to sell STEINERT products throughout South East and Northern Asia, except China. This is predominantly carried out through a network of qualified agents and supported by attending conferences throughout the region with the aim of grow- ing our activity. Although success in Asia is varied, we enjoy a strong market in Indonesia where we have been consistently selling a range of mag- nets. There is also strong interest for sensor sorting equipment in the mining industries of the Philippines and Mongolia. We have recently become the Australian agent for HAZEMAG and allmineral while our Mongolian representative is also the agent for these two companies. There is a lot of synergy between the three companies and we believe this will lead to greater service for our clients. In Australia, we make use of agents, such as Sanwest in Perth, which has been serving the magnetic industry in the west for more than 30 years by distributing STEINERT tramp metal magnets. The new STEINERT ore sorting products are generating strong interest in Australia but due to the high-tech nature of this equip- ment we find it is more beneficial to have direct relationships with our customers. Are there any growth plans? Currently, we carry out all test work for customers from our facility in Melbourne but the next stage is to set up a full test plant in Perth to service the large mining industry in the west. We are in negotiations for the installation of a facility and by the middle of 2017 we expect to have a fully operational test lab in Perth. We believe Western Australia will be the strongest growth area for of this type of equipment. The gold industry is hot at the moment and we need to be able to position ourselves more effectively to STEINERT Australia continues to grow footprint German-based STEINERT is a world-leading provider of magnetic and sensor-based sorting equipment that operates both in the resource recovery and recycling industry, as well as in the mining sector throughout Australia and Asia. During a recent interview The ASIA Miner's editor John Miller found out from STEINERT Australia's managing director Johan van Zyl what makes the company a success in this part of the world. STEINERT Australia's managing director Johan van Zyl (left) and business development manager Kurt Palmer at IFAT in Germany in 2016 with some of the latest sensor sorting technologies on display.